marketing strategy - Versatile Marketing | Digital Marketing Consultancy

It’s hard to believe that it is November already and that can only mean one thing – Christmas is just around the corner! Christmas is the ideal time to plan a special digital marketing campaign making use of your email list, social media promotions and adding some seasonal graphics to your website. If you send Christmas cards or emails to your customers make sure you include your social media profiles to promote your online connection with your customers.

Versatile Marketing can help you plan your Christmas marketing campaign and it is certainly worthwhile to start the planning now. Simple ideas which can work wonders for small business include an email mail-out with a discount code to your existing customers, a Facebook competition with a prize just in time for Christmas, a blog competition/giveaway and a Twitter campaign with some Christmas cheer for your valued followers. Sending a personal seasonal message on LinkedIn to your connections can also be valuable for re-establishing contact with those individuals you’d like to do business with in 2012. It is also a fabulous time of year to become savvy with YouTube and introduce some new videos to your online marketing. As with any campaign your Christmas campaign should follow a well thought out plan with realistic goals which can be measured. Happy planning!

Digital Marketing and Social Media Workshop dates launched

July 27, 2011 By Sam Cannell

We are delighted to announce the launch of our Digital Marketing Workshops commencing in September 2011 in Adelaide. The Workshops are designed for small business owners, marketing managers and entrepreneurs. Workshops will be held at the Comfort Inn Haven Marina, Glenelg North – just off the end of Anzac Highway and there is plenty of free parking for participants. Of course our love of everything digital means you can register and pay for the Workshops online!

Our upcoming workshops will help you make sense of Digital Marketing and give you the knowledge you need to create a successful online marketing strategy.

Workshop 1: Creating the Ultimate Digital Marketing Strategy – How To Embrace Digital Marketing and Build Your Brand Online

Workshop 2: Create a Stunning Facebook Business Page and Engage Your Facebook Fans

Workshop 3: Twitter for Business: How build your brand and reputation successfully in 140 characters (or less!)

All workshops are three hour duration and prices include GST.

About the presenter: Sam Cannell

Sam Cannell has over four years experience as a small business consultant and from the beginning of her self-employment she embraced online marketing recognising the importance of this ever-changing medium. Her marketing experience has been gained through developing her own business online and working for a diverse range of clients on marketing and online projects. Sam is also a qualified Workplace Trainer and Assessor having spent two years in the corporate world as a Trainer in the Direct Sales Division of a major Bank. The Digital Workshop sessions with Sam promise to be incredibly insightful and participants will walk away with the enthusiasm and knowledge required to achieve success with their Digital Marketing efforts. You will see from the Workshop Outlines that Strategy and Planning is a key focus of each workshop – Sam believes when it comes to digital marketing that planning is the most important element – as they say ‘Failing to Plan is Planning to Fail!’